LA SUMMER HOUSE 

PROGRAM

Completely Bare alongside complementary lifestyle brands, hosted the ultimate Los Angeles influencer oasis on September 5th and 6th at an exclusive Mulholland mansion in Beverly Hills. The LA Summer House served as a mid-week respite to a variety of lifestyle experts against the backdrop the gorgeous city skyline.

CHALLENGE

Curate a two day activation that positions Completely Bare at the forefront of a diverse group of influential consumers, through rich experiences, organic interactions with likeminded women, and brand integration in order to leverage their social reach and generate brand awareness. 

RESULTS

Brand New created a first-to-market experience for Completely Bare at the 2019 LA Summer House event, boasting 125+ attendees from the Beauty, Fashion, Lifestyle, Music, and Travel sectors across a two day activation.

 

Influencers included: DJ Amrit, Catt Sadler, Diana Madison, Nazy Farnoosh, Brittany Sky, and Doralys Britto.